Het magazijn van Youha waar logistiek, kwaliteit en betrouwbare levering voor ouders centraal staan

Bas Jannink

As commercial director and owner of Youha, Bas focuses on product development, quality, and strong collaborations within Europe. With a passion for innovation, he works daily to build a brand that mothers can trust.

Personal experience & expertise

Innovation and quality with a personal vision

As a father of three, Bas knows how important reliable and practical products are for young families. Together with Elles, he works daily on Youha with one goal: to support future parents with products that truly contribute to comfort, convenience, and confidence during parenthood.

Within Youha, Bas focuses on product development, quality, logistics, and collaborations with partners at home and abroad. Thanks to a strong network and focus on quality, he and the team ensure that Youha products meet the wishes and needs of modern parents. We recently welcomed Prénatal as a Youha partner, which we are naturally very proud of.

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Bas van Youha commercieel directeur en eigenaar van moeder- en babymerk Youha

Built for modern families

Innovation and quality for today's parents

As an entrepreneur and father, Bas understands the challenges of parenthood. That is why quality, reliability, and personal involvement are central to everything Youha develops. Together with our lactation consultants and specialists in content, online marketing, and social media, we work every day to provide more convenience and support for parents.